Wear the Story. Fuel the Mission.
Limited-edition Tarin It Up jerseys — made to ride, roam, and represent. Your purchase helps get us to the final Roam Fest and keeps this grassroots movement rolling.
This fall, Tarin It Up is hitting the road for the final Roam Fest — the biggest women’s mountain bike festival in the country. We’re turning the journey there into something bigger: Road to Roam — a grassroots storytelling project to amplify women’s voices, share raw moments from the journey, and celebrate what happens when we choose to show up, even when it’s hard. This jersey is how we fund the trip. It’s our first-ever merch drop, created to help us cover travel, gear, and production costs so we can keep telling stories that matter. You’re not just buying a jersey. You’re showing up for community, for representation, and for the kind of stories that don’t always get told.